Thursday, August 26th, 2010
Designers and trade experts have noticed a rise in the counterfeiting of non-luxury brands according to a recent article titled, “Economic Indicator: Even Cheaper Knockoffs." The article indicates that non-luxury and lesser targeted brands are being heavily counterfeited alongside Gucci, Prada and Louis Vuitton.
It should not come as a big ...
Posted in Brand Abuse, Brandjacking, Counterfeit, Scams | No Comments »
Thursday, June 24th, 2010
Chanel’s warning to counterfeiters: "we are watching and we are taking action." That’s the literal message you will see when visiting around 40 websites that used to sell counterfeit goods (such as mychanelshop.com) that now redirect to the Chanel-owned website chanelreplica.com. These domains were transferred to Chanel as a result ...
Posted in Brand Abuse, Brandjacking, Counterfeit | No Comments »
Tuesday, December 15th, 2009
MarkMonitor recently investigated to what extent popular product searches led to websites offering counterfeit and pirated goods via paid search ads. The research examined 20 of the top 1,000 product-related searches in 2008 and focused on paid search ads across the three major search engines – Google, Yahoo! and Bing. ...
Posted in Brand Abuse, Counterfeit, Piracy | No Comments »
Wednesday, August 26th, 2009
Most brand owners are likely familiar with eBay’s Verified Rights Owner (VeRO) program for requesting de-listings of illegal auction listings and that eBay has a solid track record for removing infringing listings – close to 100%, in fact.
What may be lesser known is that many major online marketplaces – including ...
Posted in Brand Abuse, Counterfeit, Piracy, Trademarks | No Comments »
Wednesday, June 10th, 2009
The prevailing attitude among most consumers is that there is nothing wrong with buying fakes. The goal of a coordinated, global public service ad campaign launching tomorrow is out to change all that.
To coincide with “World Anti Counterfeiting Day” (which is June 11th 2009 for those who may not be ...
Posted in Brand Abuse, Counterfeit | No Comments »
Thursday, September 18th, 2008
As part of our recent study of the online pharmaceutical market we decided to make some prescription drug purchases from some of the uncertified online pharmacies that we identified in the study.
Analyzing the purchase details and the product that was shipped to us in this example raises troubling questions ...
Posted in Brandjacking | 2 Comments »
