On-Demand Webinar

Social Media: Insights into Consumer Behavior

Troy Fuhriman
Director, Global Brand Services
MarkMonitor
Akino Chikada
Portfolio Marketing Director
MarkMonitor

There’s little doubt that social media has transformed the way consumers and businesses conduct transactions online. MarkMonitor wanted to better understand how consumers behave on social media. We surveyed 2,603 global consumers to find out their thoughts, perceptions and experiences around the use of social media.

Brand owners can benefit from better understanding what consumers care about, what concerns they have and how they can improve their engagements on social media. During this webinar, learn more about:

  • How consumers shop and engage with brands on social media
  • What concerns they have, and what they expect from brand owners
  • How brand owners can improve their brand protection programs using these platforms

US (800) 745 9229

|

Global +1 (628) 256 7175

|

Europe +44 (0) 1978 528 370

All Contact Information

Contact Us