Portfolio Marketing Manager
Think before you click – preventing tax scammer attacks
Most of us look at our payslips and bemoan the amount the government takes from our wages, but we also understand that the money helps fund public services. So imagine receiving an email from a government tax collector informing you that you’re entitled to a tax refund – or that you haven’t paid enough and need to do so immediately to avoid legal action. Either will likely elicit a dramatic response, and you might not stop to think before replying. Fraudsters can use predictable responses to their advantage in phishing scams that hack personal and payment information. As the UK deadline... Read More
Portfolio Marketing Manager
Learn the impacts of brand misuse and phishing at RSA
How effectively are you protecting your organization from brand misuse and consumer-targeted phishing attacks? Brand owners can find out the answers to this question and more during the annual RSA Conference, as experts divulge the details on what makes for the most impactful online strategies. Among the highlights, we’ll look at dual programs that combine both brand and fraud protection into a hybrid approach. Brand infringements are defined as unauthorized uses of intellectual property that divert traffic with impersonation or false affiliation. This includes false association, non-phishing brand impersonation, cybersquatting, brand and logo confusion, partner compliance, and keyword hijacking. Fraud, on... Read More
Senior Writer
Online threats to watch in 2019
From cryptocurrency schemes to counterfeit ploys, there’s no slowdown in sight for cybercrime. Asia-based threats continue to surge. Counterfeit goods from China and Hong Kong combine to make up an estimated 86 percent of the world’s counterfeits, the value of which totals nearly $400 billion. A 2018 Internet Security Threat Report (ISTR), released by Symantec, indicates that IoT attacks saw a 600 percent increase in 2017, while coin-mining activity spiked 34,000 percent. Watch these trends in the year ahead, and we’ll keep you up to speed as 2019 unfolds with whitepapers, webinars and events. Keep your eye on the crypto-sphere Threats... Read More
Global Head of Marketing, MarkMonitor
Consumers look to brands for online protection, study shows
We have seen a dramatic rise in online sales in recent years — the Office for National Statistics reports an increase from, 9.7% five years ago, to 18% today, as a percentage of all sales. This represents a huge opportunity for retailers - but unfortunately, they are not the only ones benefiting. Counterfeiters, fraudsters and cyber criminals are cashing in too. Just as the web can be used to promote, market and sell legitimate brands, it’s also an ideal tool for counterfeiters to sell fake goods. And this is especially true in the gift-giving season, with 91% doing at least some of our... Read More
Portfolio Marketing Manager
Determining enforcements once you know intent
Determining intent prior to enforcement is crucial, and knowing what information is required for each type of enforcement is just as important to ensuring an effective strategy. Once intent is established, you can decide which enforcement strategy will be most effective. This topic landed among those discussed at length during our latest Forum’s “Determining Intent for Effective Brand & Fraud Enforcement Strategies” panel. As a follow up, AntiFraud and Brand Protection specialists, Stefanie Ellis and Dustin Richards, discuss the importance of determining intent when evaluating an infringement on your brand.  Fraud or infringement? Any organisation, simply by having an online presence, is vulnerable to... Read More

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Alison Simpson
With more than 14 years’ experience in the domain industry, Alison has managed all aspects of Corporate Domain Managem... More