Portfolio Marketing Manager
How do you know when something has hit mainstream? One clue is when major corporations start shelling out billions of dollars to get in on the action... Take last year when Amazon paid nearly a billion dollars for Twitch – a site that allows users to watch live streaming video games. How about when Microsoft paid $2.5 billion for Mojang – the creator of Minecraft? Or who can forget Facebook’s unexpected announcement they were acquiring a small designer of Virtual Reality headsets, Oculus VR, for $2 billion dollars? These are signs that the video game industry has grown up. Want more... Read More
Portfolio Marketing Manager
Business Email Compromise Scams on the Rise
Business Email Compromise (BEC) scams are impersonation emails sent to selected recipients – often a CFO or assistant, that appear to be from a CEO – requesting an immediate wire transfer with attached account details. According to the FBI, thieves stole nearly $740 million in such scams from more than 7,000 victim companies in the U.S. between October 2013 and August 2015. Vistaprint, a web services company, has unwillingly become a conduit for increasing email scams by promoting a free one month trial of their Website Builder product. This is a great deal for the Vistaprint user: they can choose a... Read More
Senior Vice President
Here We Go Again...Another New gTLD Registry Practice to Navigate
It seems like only yesterday when ICANN opened up the application process for the new gTLD Program, but amazingly, it was actually almost four years ago! To date, over 750 new gTLDs have been added to the root zone…an incredible number when you think about the landscape previously, which had less than two dozen gTLDs. In Dublin, it was clear that this initial gTLD round is nearing an end as ICANN is going through the process of contracting and delegating the remaining strings. Even as that activity is ongoing, the work to review the overall launch of the gTLD program has... Read More
Senior Product Marketing Manager, Brand Protection and AntiPiracy
Using Piracy Data to Understand Media Demand and Recover Lost Revenue
Media companies around the globe can use piracy data to get visibility into global piracy consumption trends and the most popular file sharing networks. This data can be turned into actionable intelligence to help make smarter decisions regarding the acquisition and distribution of digital content across the globe. Let’s look at how data around timing of infringement are occurring can help TV networks and copyright owners understand media consumption patterns of how, where and when copyrighted material is being used. [caption id="" align="aligncenter" width="643"] (Source: MarkMonitor GDPI data) The number of instances of piracy infringement across cable, commercial broadcast and premium... Read More
Portfolio Marketing Director
Phishing Trends: Who Are Fraudsters Targeting Now?
Traditionally, the financial industry has always been a primary target for phishing attacks. And so far, that trend seems to remain true. In the first half of 2015, 41% of the phishing attacks targeted the financial industry. It’s still an issue and financial institutions must continue to proactively focus on their anti-fraud strategies. But here’s what I think is interesting, when we removed the financial industry from the equation and just looked at phishing trends for key non-financial industries – phishing attacks have practically quadrupled since January 2014. It’s a significant increase that is difficult to ignore. [caption id="" align="alignnone" width="731"]... Read More


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Alison Simpson
With more than 13 years’ experience in the domain industry, Alison has managed all aspects of Corporate Domain Managem... More