With so many new gTLDs moving into their respective general availability periods, and incidents of cybersquatting beginning to appear, many companies are now looking towards the URS (Uniform Rapid Suspension) as a possible solution for quickly remediating abuse. As a reminder, domains that are the subject of a successful URS ruling are suspended for the remainder of the registration term, or can be renewed for an additional year at the current registrar While the URS provides a number of upsides, it's not necessarily the panacea that many had hoped it would be. So let's talk about the good, the bad, and... Read More
Now that the holiday shopping season is behind us, it’s an opportune time to evaluate the lessons learned and prepare your brand for continued success in digital channels.  An alarming trend we continue to notice is the increasing number of savvy counterfeiters targeting online shoppers, especially bargain hunters. Follow the best practices below to ensure your customers aren’t being lured by the counterfeiters’ clutches. First and foremost, pay attention to search terms surrounding your brand.  Counterfeiters are linking your brand name with discount-related terms in search engine marketing to steer your customers to their sites. Whether you discount or not- don’t... Read More
Well folks, it’s that time of year again. It’s time for our countdown of the top 10 biggest domain stories for 2013. And while my predictions from last year were accurate, in that we did see a record number of registry and registrar breaches, I had no idea that this year’s biggest story would even appear on the list. So with that said, let’s get started. #10 – Registry Security Vulnerabilities Exposed With 23 registry security breaches in this last year, the number of incidents reached an all-time high. Popular ccTLD registries such as .CN (China), .BE (Belgium) and .MY (Malaysia)... Read More
Last week MarkMonitor was a part of a fascinating summit that gathered leaders of the apparel and retail industry to discuss how the fashion industry is transforming at lightning speed.   As a brand protection company, we were excited to hear stories from major brands on their transformation in the digital age.  A key theme that was echoed time and time again was the importance of omnichannel.   Omnichannel is all about brand, customer service, technology and loyalty.  In no other time have companies been more reliant on so many channels to satisfy demand and care for their customers.   For example, Brendan Hoffman,... Read More
Over the last 5 years, hacktivists have continued the practice of redirecting well-known domain names to politically motivated websites utilizing tactics such as SQL injection attacks and social engineering schemes to gain access to domain management accounts – and that, in and of itself, is not surprising. But what IS surprising is the fact that less than 15% of the 500 most highly trafficked domains in the world are not utilizing Registry Locking. Granted, Registry Locking is only available across 356 of the top 500 most highly trafficked domains, as not all Registries offer this service. Registry Locking provides an additional... Read More

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Alison Simpson
With more than 13 years’ experience in the domain industry, Alison has managed all aspects of Corporate Domain Managem... More