Portfolio Marketing Manager
Learn the impacts of brand misuse and phishing at RSA
How effectively are you protecting your organization from brand misuse and consumer-targeted phishing attacks? Brand owners can find out the answers to this question and more during the annual RSA Conference, as experts divulge the details on what makes for the most impactful online strategies. Among the highlights, we’ll look at dual programs that combine both brand and fraud protection into a hybrid approach. Brand infringements are defined as unauthorized uses of intellectual property that divert traffic with impersonation or false affiliation. This includes false association, non-phishing brand impersonation, cybersquatting, brand and logo confusion, partner compliance, and keyword hijacking. Fraud, on... Read More
Portfolio Marketing Manager
Part 2: Brand-Targeted vs. Brand-Associated Malware: What’s the Biggest Threat to your Organization?
In Part One of this three-part series about the top threats to be aware of for operating on the internet in 2018 I reviewed the trust issues around verifying secure sites and different aspects of SSL certificates. I’ll now move on to discuss the issues associated with malware and what we expect to see in 2018. Malicious software has transitioned over the years, from relatively harmless adware to spyware, to keystroke loggers and banking trojans, to the massive ransomware attacks widely reported around the world in 2017 — such as with the Wannacry and Petya attacks. Throughout these developments, there has... Read More
Portfolio Marketing Manager
Time to Establish that Bitcoin Account: Ransomware isn’t Going Away Anytime Soon
Wanna cry? I’m guessing quite a few people did back on May 13, 2017, a Saturday, when a unique new ransomware, dubbed WannaCry, swept the world, targeting computer systems in almost 100 countries. This malicious software, stolen from the National Security Agency, was distributed via email to many large global companies and government agencies, taking over the computers and encrypting the data files. The ransom demand was for $300 or more via Bitcoin (anonymous online currency), to receive the encryption key needed to unlock the files. Ransomware of this nature leaves many corporations in a bit of quandary. Should they pay... Read More
Portfolio Marketing Manager
Fraud Prevention Part 1 of 2: Trends in Social Engineering
In Part 1 of a 2-part blog on fraud prevention, Stefanie reviews  current trends in social engineering. Fraud today is often based on Social Engineering, or the psychological manipulating of people into performing actions or divulging confidential information. It’s a type of confidence trick for the purpose of information gathering, fraud, or system access. It differs from a traditional "con" in that it is often one of many steps in a more complex fraud scheme. There are three main categories of fraud: [1] Phishing is the ‘grandfather’ of all online scams. It has been around for over 15 years. Fraudsters are... Read More
Portfolio Marketing Manager
Malware Reach Is Expanding -- Ransomware is on the Rise
  We live in an online age, one where malware infections have become commonplace. Some might say this is the price of doing business online. News headlines report damaging attacks on well-known brands with depressing regularity. Consumer confidence suffers as customers look to organizations to sort out the issue, secure their transactions and fix the problem. But will it every truly get sorted? Fraudsters are now so skilled in their knowledge of human nature – how and why a person will respond to social engineering lures – that malware is growing faster than organizations' ability to respond to, never mind educating... Read More

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Alison Simpson
With more than 14 years’ experience in the domain industry, Alison has managed all aspects of Corporate Domain Managem... More