Understanding ICANN

Stay informed on an ever-expanding internet namespace

ICANN (Internet Corporation for Assigned Names and Numbers) is a global community supporting the vision of "one world, one Internet." It is a “bottom- up, consensus-driven, multi-stakeholder model” that develops policy around the naming and numbering system of the Internet.

ICANN’s mission is “to ensure a stable and unified global Internet.” It developed the New gTLD Program as a way to support that goal and encourage competition on the Internet. The New gTLD program allows for brands, entrepreneurs and communities to operate their own TLDs (the letters to the right of the dot in a URL, the most popular of which is .com) which, in effect, expands the Internet.

There are several ways you can get involved with ICANN and have your brand’s voice heard:

  • Attend a meeting and make your point directly to the Board during the Public Forum portion
  • Join one of the Supporting Organizations or Advisory Committees to become one of those who actively create the policies.

MarkMonitor and its domain and gTLD experts are actively involved in ICANN, serving in a leadership capacity in the Business Constituency and the Registrars’ Constituency and representing brand holder rights. We invite you to read our comments and submissions and let us know if you have any questions.

For more information, please visit www.icann.org.

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