Press Releases

MarkMonitor to Co-Chair International Anti-Counterfeiting Coalition Spring Conference

Online brand protection firm will also lead a discussion at International Trademark Association Annual Meeting

SAN FRANCISCO, May 04, 2011 – MarkMonitor®, the global leader in enterprise brand protection, today announced that Frederick Felman, Chief Marketing Officer at MarkMonitor, will serve as co-chair for the International Anti-Counterfeiting Coalition (IACC) 2011 Spring Conference and lead a panel discussion on the myths and realities of brand abuse on social networks with Jamie O’Donnell, founder of SEO PR.  In addition, Elisa Cooper, director of product marketing at MarkMonitor, will host a discussion on the new Generic Top Level Domains (gTLDs) at the International Trademark Association (INTA) Annual Meeting. Both events will take place in San Francisco this May.

The International Anti-Counterfeiting Coalition promotes laws, regulations and business directives that combat counterfeiting, piracy and other forms of intellectual property infringement. Every spring and fall, the IACC hosts a wide range of speakers, including a number of Fortune 500 brands, at their conference to address the latest trends in counterfeiting and techniques to prevent it. Recognizing the growing impact of online abuses targeting leading brands, the  IACC developed the conference theme, “Exploring Global Gateways: Impact of the Internet”.

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Frederick Felman, Chief Marketing Officer at MarkMonitor
The International Anti-Counterfeiting Coalition 2011 Spring Conference, “Electronic Marketing in Social Media: Fact and Fiction”
Thursday, May 12 at 11:20 a.m. PT
The St. Regis Hotel (Gallery Ballroom), 125 3rd Street, San Francisco, Calif.

In its 133nd year, the INTA Annual Meeting will connect more than 8,500 trademark professionals from more than 140 countries to learn about international trademark issues, including developments in international trademark laws, tactics for fighting global counterfeiting and effective strategies for domain management. On May 15, Elisa Cooper, director of product marketing, will host a Table Topic session on the implications that ICANN’s new gTLDs hold for brands and how they can protect themselves under the new system.

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Elisa Cooper, director for product marketing at MarkMonitor
The International Trademark Association 133nd Annual Meeting, “Brunch Table Topic, New gTLDs: What You Need to Know Now”
Sunday, May 15 at 10:00 a.m. PT
Moscone Center West (Rooms 2022–2024), 747 Howard Street, San Francisco, Calif.

In addition to these sessions, in advance of the IACC Conference, MarkMonitor experts will host a two-hour tutorial reviewing online enforcement techniques on Wednesday, May 11, at 10:00 a.m. PT in the St. Regis.

For more information regarding these events, please contact Te Smith at 831-818-1267 or te.smith@markmonitor.com.


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About MarkMonitor

MarkMonitor, the global leader in enterprise brand protection, offers comprehensive solutions and services that safeguard brands, reputation and revenue from online risks. With end-to-end solutions that address the growing threats of online fraud, brand abuse and unauthorized channels, MarkMonitor enables a secure Internet for businesses and their customers. The company’s exclusive access to data combined with its patented real-time prevention, detection and response capabilities provide wide-ranging protection to the ever-changing online risks faced by brands today. For more information, visit www.markmonitor.com.

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Contact:

Te Smith, MarkMonitor
(831)-818-1267 (mobile)
te.smith@markmonitor.com

Ashley Dolezal,
Zeno Group for MarkMonitor
650-801-0931 (office)
650-218-2582 (mobile)
ashley.dolezal@zenogroup.com

MarkMonitor® is a registered trademark of MarkMonitor Inc. All other trademarks included herein are the property of their respective owners.

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